Bespoke by design
Patterns, colour systems and details created around your badge, identity and club culture.
BESPOKE TEAMWEAR / DESIGN TO DELIVERY
BUILT FOR
THE BADGE.
NOT THE CATALOGUE.
Fully bespoke teamwear designed around your club identity — then developed, manufactured and supplied through one connected process.
01 Bespoke design
02 Production ready
03 Manufacture & supply
NO STOCK TEMPLATES×BUILT AROUND YOUR CLUB×DESIGN TO DELIVERY×MULTI-SPORT×
01 / WHY XCD
Teamwear should feel like part of the club — not a product with your badge added afterwards.
A DIFFERENT STARTING POINT
YOUR IDENTITY
COMES FIRST.
We begin with the club: its colours, history, people, culture and ambitions.
XCD develops original teamwear around that identity. No recoloured catalogue templates. No disconnected match and training ranges. The visual language is built specifically for your club and carried across the garments you actually need.
One connected range
Matchday, training and off-field garments developed to feel like one connected family.
Designed for production
Each design decision considers manufacture, finish, consistency and long-term club use.
One clear route
Brief, design, sampling, production and supply managed through one connected route.
02 / CLUB EXPERIENCE
DESIGNED AROUND
DESIGNED AROUND
REAL CLUBS.
Selected club experience across teamwear and sportswear design projects.
CRICKETHOCKEYRUGBYFOOTBALLMULTI-SPORT
03 / THE RANGE
Start with what your club needs now. Build a system that can grow with you.
ONE CLUB.
EVERY MOMENT.
Matchday identity, training consistency and off-field representation — developed as one connected visual system.
THE MATCHDAY RANGE
A kit that feels unmistakably yours.
A distinctive matchday identity developed around your colours, crest and sponsors, with the needs of your sport considered from the start.
- Playing shirts
- Shorts & trousers
- Playing layers
- Club & sponsor details
04 / FROM CONCEPT TO CLUB
A clear route from first conversation to finished teamwear.
ONE CONNECTED PROCESS
DESIGN.
DEVELOP.
DELIVER.
01Understand the club
+
We begin with your teams, current kit, club identity, quantities, budget direction and target timings. The brief comes before the design.
02Build the visual direction
+
We develop original concepts, colourways and garment artwork around your badge and identity, then refine the range with you.
03Develop & sample
+
Fabrics, fit, trims, sponsor placement and production specifications are reviewed before the order moves into manufacture.
04Manufacture & quality check
+
XCD coordinates production and checks the finished range against the approved design and agreed specification.
05Supply the club
+
The finished range is delivered ready for your players, coaches and club community.
05 / ABOUT XCD
An independent teamwear partnership built around specialist design and production.
ONE TEAMWEAR PARTNER.
FROM IDEA TO DELIVERY.
XCD is an independent teamwear partnership combining specialist sportswear design, creative direction, manufacturing and supply.
We built XCD to give clubs a genuinely bespoke alternative — with design and production connected from the beginning rather than treated as separate stages.
Built for long-term club use.
The aim is not simply to produce one shirt. It is to create a teamwear system that can remain consistent as squads, seasons and garment needs evolve.
06 / START YOUR CLUB RANGE
READY FOR
READY FOR
SOMETHING
THAT FEELS YOURS?
If you are reviewing your current supplier, planning a new season or want a more distinctive club range, tell us what you are working towards.
sales@xcd.team